Personal Technologies
- Glass plate negatives- daguerreotype photo studios, people started to be able to have portraits taken.
- They were one offs and they couldn’t be reproduced. Peoples heads had to be clamped still when the images were being taken because of the long exposure times. This was the reason behind the deadpan expressions of this time.
- Carte de Visite. Technique invented in 1854 by Adolphe Disderi in France.
Selfie Stick
- Was named one of the best 25 inventions of 2014.
- ‘This year’s Christmas stocking essential, how the ‘selfie stick’ is set to storm Britain’- Guardian online 14th December 2014.
- It started with extreme sports camera’s.
- It is mainly used to aid people with making and sharing personal photographs.Mainly for taking group portraits.
Now technologies have changed from how they had to take portraits to something like the ‘selfie stick’. This has happened over 150 years, they are so much more flexible now. New photographs are now shared on social media sites and YouTube. In the past photographs would be shared on walls and in photo albums. They would be put in frames. They could have closing frames where you could keep the image personal. Early photographs were sometimes people posing holding onto another photograph to remember them-maybe someone who had died or gone away. Completely different reason to why we take photographs now.
Visiting Cards- Carte de Visite
- Camille Silvy owned a portrait studio in London in 1860.
- Created studio photographs that could be reproduced. Sometimes they were hand coloured. They were about the size of the old collectable ‘football cards’
- People would often collect and swap them, you could get cards of famous people like politicians. (these images were still taken in the studio).
- Photographs started to be used to record important moments.
- People often got images taken of dead babies if there child had died.
Cabinet Cards
- Were slightly bigger than Carte de Visite’s, they were more of a postcard size.
- These images were often used to make photo albums.
- They were still very posed and the people still had to stand very still.
- The images were shared by being put in photo albums and then the photo albums would be left on the side if people were coming to visit for them to hand around. They would also annotate the photographs. We still do this now when we tag and caption images.
Post-modern Photography
- People would keep pictures of people who had just died. The ones of children would often be taken as though the child was still alive.
Gearoge Eastman (Kodak) 1888
- ‘You press the button, we do the rest’- this was the marketing slogan for hand-held Kodak.
- ‘Box brownie’ was launched- was no longer just studio photography.
- The process to get prints would take a long time- could sometimes take weeks to get your pictures back.
- Kodak used to dominate the photographic age- not anymore shifted to Nokia.
- The box brownie was much more mobile. It was aimed at children too. In the advertising it was made out more that you need a camera for everything.
Instamatic Camera 1960s
- It had film that you would never accidently fog. You could also change the cartridge yourself. Could take more than one like away on holiday with you. There wold be an envelope in the daily newspaper- you would post it off and would get the image back within 7 days.
- This was called super-snaps.
- It was a point and shoot camera.
- It was cheap colour printing.
- It had an automatic flash.
- Slogans for it were ‘Memories are made of this’ and ‘Even mum could use it’
- Photographers didn’t want to use colour as it was linked with this ‘cheap colour’.
Point, shoot, share
- Digital technologies and digital cameras.
- They had a screen so you could share and show thee images immediately. You could also delete them there and then.
- Point and shoot is now being replaced by phones.
Nokia Moments: 1997
- First camera phone picture by Phillip Khan, it recorded the birth of his first child- he linked his phone to a computer and also created the first shared image. He worked for Nokia.
2002
- Nokia introduced camera’s with decent cameras.
- They still had to be linked and plugged into a computer to link to the internet.
- In 2008 Nokia sold more camera phones than Kodak did film based cameras.
- 2004 Facebook launched. By March 2013 Facebook had more than 1.1 billion users.
- Much more mobile we can take it and share it wherever we are.
- In 2012 Facebook acquired Instagram.
- In may 2014 700 million photos and videos were sent per day on Snapchat.
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